To celebrate the release of their debut album Forever, SUEP have shared a down-to-earth video for 'In The Morning'. A tune that regular South London gig goers will instantly recognise, 'In The Morning' is a good old fashioned singalong with the ability to crack a smile on even the sternest of facades. Soundtracked by bouncy bass guitar and chugging electric guitars, vocalist Georgie Stott reels off relatable line after relatable line, noting: 'We are not well matched in the morning, but that doesn’t stop me from thinking about you'. An appropriate marker for the long-awaited arrival of Forever (out now via Memorials of Distinction), 'In The Morning' is SUEP at their very best. Playful, inclusive and musically accomplished, the close-knit group of pals encourage listeners to get involved and not take life too seriously. Watch and listen here now.